Introduction Icon

Chapter One —›

On interacting with varied stakeholders, and balancing both leadership and managerial roles.

Introduction to Administration


Governance Icon

Chapter Two —›

On the mechanisms, processes and relations by which academic institutions are controlled and directed.

Shared Governance & the Board


Faculty Icon

Chapter Three —›

On the role of the faculty in governing, curriculum decisions, and pursuing tenure-track positions.

The Role of Faculty at an Institution


Town and Gown Relations Icon

Chapter Four —›

On the connection between universities and the constituents of the communities they occupy.

Town & Gown Relations



About the Material

This e-text looks at the management issues unique to the presidency of a large, public university through the experience of Dr. Jay Gogue. A concise documentary gives students an introduction to the various facets of management and administration and sets the stage for the perspective of a leader whose years in academic administration includes the presidency of three major institutions.

With this e-text, students experience a sampling of the ideas and techniques explored in Auburn University’s graduate course in higher education administration.

Although some of the structures of a modern university parallel a modern business, the actual governance of a university is very different from its commercial counterpart. This material is intended to empower the user to recognize where traditional business models may be applied, and where a decision tree may be required that deviates from usual business operations.

The text consists of eleven chapters, each of which include a history of the concept, ideas about the principle from Auburn University President Jay Gogue, and a scholarly discussion on the potential future of the concept. Although the text in its entirety can be used to form a stand-alone course, faculty may also choose individual segments to use as part of their own existing syllabus.

Unlike many courses, which are taught by pure academicians, President Gogue’s practical experience will be of particular value to the learner, as he describes real-world challenges and solution systems.


About Jay Gogue

Dr. Jay Gogue is the featured lecturer for this course.

Jay Gogue’s Auburn career started long before he was selected as the university’s 18th president. The Waycross, Georgia, native earned Auburn bachelor’s and master’s degrees in horticulture before earning a doctorate in that field from Michigan State University.

Since returning as president in July 2007, Dr. Gogue has worked to improve the academic strength of Auburn’s student body and encouraged research and outreach.

Under his leadership, Auburn is implementing a strategic plan focused on enhancing student success, supporting faculty excellence, strengthening public engagement, and promoting research, scholarship and creative work.

Dr. Gogue was selected in 2013 for the Michigan State University Distinguished Alumni Award. In 2012, he was inducted into the Alabama Academy of Honor, a group of 100 Alabamians “chosen for accomplishment or service greatly benefiting or reflecting great credit on the State.” He held a 2012 appointment to the U.S. Department of Homeland Security’s academic advisory council. Other memberships include Phi Kappa Phi and Golden Key honor societies, Sigma Xi scientific research society, and the National Society of Scabbard and Blade, the honorary military society for all branches of service.

He began his career at the U.S. Department of the Interior, where he worked for 12 years. Prior to returning to Auburn, he held a number of academic and administrative positions, starting at Texas A&M University as an assistant professor teaching and conducting research in plant science. Dr. Gogue later served as vice president for research and vice president/vice provost for agriculture and natural resources at Clemson University and as provost at Utah State University. He was selected as president of New Mexico State University in 2000. In 2003, he was named president of the University of Houston and chancellor of the University of Houston System.


About the Experts

A rotating panel of leading luminaries contributes to the discussion.

Gretchen M. Bataille has held various academic positions ranging from department chair to university president, as well as senior vice president for the American Council on Education.

She served as president of the University of North Texas and previously was an administrator at Arizona State University, University of California Santa Barbara, Washington State University and the University of North Carolina system. She spent nearly 20 years as a faculty member at Iowa State University.

Bataille is president of the consulting firm GMB Consulting Group, LLC and is a strategic partner with ROI Consulting Group.

Robert Moulton was interim executive vice president and provost at New Mexico State University, where he previously was dean of the College of Education.

He was a chief administrative officer for the Higher Colleges of Technology in the United Arab Emirates.

Moulton spent 26 years at Lamar University, where he had a major role in establishing the deaf education doctoral program, one of only eight in the nation.


With additional commentary by

Waded Cruzado President, Montana State University

William Flores Provost/CEO and Associate Vice Chancellor, Antioch University-Santa Barbara

Andrew Hugine President, Alabama A&M University

Stephen Kolison Executive Vice President and Provost, University of Indianapolis (Effective July 1)

Benjamin Reese Vice President, Office for Institutional Equity, Duke University


Text Format

The complete material, used as a course, will consist of a series of video lectures each week. An end-of-week assessment is available each week to apply and reinforce learnings from the week.

There are a number of texts on the administration of higher education, but rarely are those texts enlivened by the practical, tangible knowledge of a sitting president.

Each of the nine chapters is divided into three sections: an introduction, an extended interview with President Gogue and a brief review. The chapters may be viewed in any order and the chapter sections may be used in whole or in part.

The total video running time of the three sections is approximately 50 minutes. The review consists of summary comment by a knowledgeable scholar or a practicing professional in the field, some review questions, and a problem scenario which may be used as an essay prompt or a catalyst for classroom discussion.

Access the full text via XanEdu.


Table of Contents

Learners in this specialization will understand how innovation plays a role in higher education and will develop a well-thought out, compelling plan for succeeding in higher-education administration.

Chapter One: Introduction
Chapter Two: Shared Governance & the Board
Chapter Three: Faculty
Chapter Four: Town and Gown Relations
Chapter Five: Diversity
Chapter Six: Student Affairs
Chapter Seven: Athletics
Chapter Eight: Legal Risk & Compliance
Chapter Nine: Governmental Relations
Chapter Ten: Finance & Advancement
Chapter Eleven: Presidential Notes